It's all about shelf space for consumer packaged goods, and NASCAR's regional promotions have driven visibility at retail for its official partners, while also boosting ticket sales for an area speedway.
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When Las Vegas Motor Speedway did research on the fan experience, parking came back as an area that needed improvement. Not surprising, given the vastness of the speedway's 1,300 acres. So to help guide fans onto the property more efficiently, LVMS
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As hard as it was for Eric McClure to leave home to go racing before, it got more difficult last week with the arrival of his third daughter.
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Mark Fordham, a crew member for the No. 28 team in the Nationwide Series, has been indefinitely suspended from NASCAR for violating the sanctioning body's substance-abuse policy.
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After parting ways in June, Bobby Labonte and TRG Motorsports have agreed to a four-race deal: Pocono (Aug. 1), Michigan (Aug. 15), Atlanta (Sept. 5), and Texas (Nov. 7). For all four races, the No. 71 Chevrolet will feature the familiar red-and-bla
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Good music videos can be things of joy, intensify the impact of the song and even make it a memory for life.
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For the first time in its history, the Goodyear Tire & Rubber Company, the exclusive tire supplier of NASCAR's three major national series, has announced it will transform all Goodyear Racing Eagle tires for the NASCAR Sprint Cup and Nationwide Seri
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NASCAR's answer to its badly bleeding merchandise industry was unveiled last week in the form of the NASCAR Teams Licensing Trust, a centralized licensing agency that will mark a seismic change in the way the industry has operated.
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Beginning Saturday night at Gateway International Raceway, the next three Nationwide Series events will be run at tracks that don't host the Cup Series.
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There aren’t too many country stars who can boast that they’ve hit a homerun in a major-league ballpark, but David Nail now can.
David popped one over the fence during a celebrity softball game Monday in Angel Stadium during the festiviti read more »
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David popped one over the fence during a celebrity softball game Monday in Angel Stadium during the festiviti read more »
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Two of America's most popular sports -- fishing and auto racing -- have formed a partnership that's sure to please avid fans. Fetha Styx, a Redmond, Wash.-based fishing rod manufacturer, is releasing a new line of licensed NASCAR Signature rods, whi
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The NASCAR industry announced Wednesday the official formation of the NASCAR Teams Licensing Trust, an industry operated organization created to provide NASCAR fans with new licensed products. The Licensing Trust, along with the sanctioning body, is
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